About the Latte Art Circuit

It started on the throwdown floor.

Espresso State of Mind began in the latte art scene. Ten years of throwdowns later, the community that formed around those brackets is a national circuit of baristas, host shops and partners.

Join the next Circuit

Throwdowns, then a circuit, then a national one.

A throwdown is simple. Two baristas, one pour each, judges, and a room that cares who wins.

Espresso State of Mind started there, in the latte art scene. We kept running brackets, the brackets became a circuit, and the circuit went national. Ten years on it has moved from café floors to Coffee Fest in New York and Los Angeles, and the network of baristas around it has grown past 2,300.

The same people now teach the monthly classes, judge the next bracket, and staff the bars ESOM builds for brands. That is the community: you compete, you teach, you work the floor, you come back.

The record so far.

  • 10

    Years of latte art throwdowns

    From the first brackets to a national circuit.

  • 2,300+

    Baristas in the national network

    Competitors, judges, hosts and the crew behind every ESOM bar.

  • 4

    World and US latte art titles on our bench

    Walter is a two-time World Latte Art Champion. Proph Alarcon is a two-time US Champion.

  • 32

    Baristas in one bracket

    The Planet Oat 2v2 at Post BK in Brooklyn: 16 teams, all plant-based, judged as pairs.

  • 1

    Morning on national TV

    Javier taught the Fox & Friends hosts to pour hearts on National Coffee Day 2026.

Four things we built. One circuit.

A decade of work, drawn the way we know best: as a bracket.

The Throwdowns

Head-to-head latte art in a live bracket. Café floors, Coffee Fest in New York and Los Angeles, and a room that stays until the final.

See the throwdowns

The Academy

Monthly classes taught by people who compete. Professional machines, and you pour every drink yourself.

See the classes

The craft

The Network

2,300+ baristas across the country who compete, judge, host and staff the floor.

Meet the community

The Partnerships

Product brands inside the competition, not on a banner behind it. Planet Oat, Tenzo, Good Mood Kombucha, Hudson Valley Fresh and Citywide Slingshot Rentals have been on the floor with us.

Partner with the Circuit

The room

The Latte Art Circuit

Ten years running.

Rooms we have filled.

See the full gallery
Sweetleaf throwdown, New York, 2025
Sweetleaf throwdown, New York, 2025
Coffee Fest New York, 2025
Coffee Fest New York, 2025
New York v The World, 2026
New York v The World, 2026
Milk poured into a matcha latte in an ESOM cup at a blue-lit evening event
Coffee Fest Los Angeles, 2025
Coffee Fest Los Angeles, 2025
Judges point to the winning cup between two latte art pours at an ESOM throwdown

Run by people who pour.

Our crew judges, MCs and competes.

  • Javier Alvarez Co-founder, competition floor Fifteen years in coffee and a decade as a latte artist. Javi started ESOM on the throwdown floor and still runs it on competition day.
  • Ruben Pereyra Founder, partnerships Plans the stops and builds the brand partnerships that keep them running.
  • Walter Lead barista, educator Two-time World Latte Art Champion.
  • Proph Alarcon Instructor Two-time US Champion. Teaches the precision work: tulips, rosettas and swans.